Competitive Analysis
We analyze our competitor admin feature to get insight and compare our current journey with them.
Together with product team we discussed user needs, grouped based on journey then synthesized them into design mandates.
Provide clear info about the benefits of admin and how-to step information through coach marks. Also collaborate with illustrator team, planning and directing illustration for empty state.
Provide seamless activation process, both for free admin & also paid admin
Provide intuitive and informative admin info and their access capability
Admin access shared automatically & securely, admin will receive email and notification that they have been added to admin.
Covering all the different status, provide shop owner with needed information, and monitor admin activities
Admin will receive email invitation. left one is for case if assigned admin didn’t have tokopedia account, and last one if they already have tokopedia acoount
Admin will receive welcome pop up that including information about their admin capability access.
If admin visited some page that exclude from their access capability, system will show forbidden page.
After we launched admin revamp around Q1 2021, here are the progress so far:
31.8K
40K
~500